Media Benefits

The famous festival trailer is shown prior to every film screening.
The logos of Principal and Co-Partners are an integral part of the trailer that has become a trade mark of the Berlinale.
The festival trailer is also shown outside the Berlinale Palast and on various other screens around the festival.
The festival trailer as part of the opening ceremony.


Media Benefits

Festival Trailer

Lights down, curtain up!

The showcasing of your logo as part of the Berlinale trailer is one of the most attractive sponsorship benefits of the festival. Principal Partners get a total of eight seconds of exposure, their logos being displayed for the duration of five seconds and for another three seconds together with the Co-Partner logos. 

The Berlinale trailer is shown prior to more than 1,000 screenings during the festival and is thus being viewed almost 500,000 times by audiences, film professionals and accredited members of the press. It is also displayed on screens on all levels of the Berlinale Palast and at further venues, in our Partner Lounges and on the big outdoor screen at the red carpet. Furthermore, the trailer is also shown prior to every live-streamed press conference. 

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