Klare Regeln und Verträge


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Guide to a Berlinale sponsorship

The Berlinale guarantees all corporate sponsors exclusivity for their brand, making them the sole representatives of their respective branches at the festival. You will find an overview over all existing partnerships here. The Berlinale offers a vast variety of opportunities to address specific target groups, e.g. young talents, B2B clientele, press, fans and more.

We offer four different levels of cooperation which are determined by the amount of your potential investment: Principal Partner (max. of 4), Co-Partner (max. of 4), Third Partner (max. of 12), and Official Supplier (max. of 18). Additionally, you can become the partner of one of the festival's sections or initiatives. You can find further details on the festival's profile here.  

We do not offer brand activations for individual events (e.g. sampling or promotion at the Opening Gala or Closing Ceremony). These rights are exclusively reserved for official sponsors. With the exception of the Supplier level, we require a financial investment in return for a partnership. 

Please consider to plan additional budget to activate your engagement at the Berlinale and to benefit from attractive media services and special forms of advertising.

Please also note that agreements with sponsors have to be closed no later than October 30. 

The Berlinale sponsorship department works like a full service agency. It accompanies companies from the initial contact, to the closing of the sponsorship agreement and provides extensive consulting and support with the design and implementation of all their marketing, communication and advertising campaigns in the context of the festival. 

We will be happy to assist you with the development of a tailor-made concept for a discernible representation of your brand at the Berlinale. 

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